Chocolate New ideas for future demand
Chocolate is popular the world over. This is why a further increase in demand is forecasted— in particular Asia, with India leading the way and Latin America. Overall, consumer focus is on a certain quality of product - an indicator of this are smaller packaging sizes. This is because chocolate is being consumed with ever greater nutritional awareness, in keeping with the maxim “less quantity, more quality.”
The industry as a whole uses new ideas and innovations to generate numerous new customers. Thus, the number of product innovations grew by 10% between 2014 and 2018. This figure reflects the dynamism prevalent in this sector. At the same time, demand has grown for products with the same rich flavor yet with less sugar—a real challenge for manufacturers. In future, protein-containing chocolate products will provide additional sales opportunities.
We are familiar with the challenges in this sector, and our MCA and Milei® 13 HH products offer ideal alternatives to skim milk powder and sweet whey powder without any noticeable sensory or optical differences. Our whey protein concentrates and isolates also make it possible to increase the protein content of chocolate to above 25%—while simultaneously reducing the sucrose content.